Client: Villa Frida, Near St. Tropez
Project: Holiday Home Website Upgrade
Overview:
Villa Frida’s website was upgraded to the latest version of Squarespace (7.1), giving the property a more modern, streamlined and flexible online presence. Rather than simply replicating the existing site, the project was approached as a full rebuild — refreshing the design, improving usability and introducing updated features to better support the property moving forward.
The redesign focuses on clean visuals, intuitive navigation and a more contemporary feel that reflects the style and location of the villa. The new structure makes it easier for potential guests to explore the property, view key information and make enquiries, while also giving the client a far more manageable and future-proof platform behind the scenes. The client needs to be able to update the website annually and moving platform allows them to do so with confidence and ease. It also has an availability calendar widget coded in.
The result is a lighter, more refined website that feels current, performs better and provides a strong digital presence for the property as it continues to attract guests year after year.